The Policy Works Blog

Subscribe now for commercial lines tips, advice, and how-tos.

Posted by Steve Pieroway on January 20, 2015

Better prospects? Reverse engineer your best sales.

Read More

Posted by Steve Pieroway on October 23, 2014

The Customer Satisfaction Trap

A recent study by Accenture reveals that, "upwards of 40% of otherwise 'satisfied' auto and home policyholders" were likely to switch insurers. Am I surprised? Not at all.

 

Read More

Posted by Steve Pieroway on April 30, 2014

What is trust?

In the last blog post, I discussed the nature of insurance in terms of how well consumers are able to evaluate the service provided by brokers.

Insurance, especially the more complex commercial environment, is not easy to evaluate. Unless a business owner has a background in commercial insurance, they have no way of telling how well their broker is doing their job. They have to go on good faith, or trust.

Read More