Many commercially-focused brokers are taking advantage of analytics to help make better decisions about their commercial book. Commercial lines analytics provide sound logic and lets you accurately track activities like:
- Premium volume and policies-in-force (PIF) by insurer.
- Marketing activity, volume and response times per insurer.
- Upcoming renewals.
- Producer and insurer close rates.
Analytics and Data. They’re like that supercilious, overexposed Instagram couple you see everywhere that seem to be joined at the hip. You’ll never see one without the other. They’re that unconquerable team we admire and despise—the couple we love to hate.Read More
“Making bricks without straw” is an expression that comes from The Holy Scriptures. The Israelites needed straw to make bricks. If the Israelites had very little or no straw, they still had to make bricks. If you watch the film The Ten Commandments, you know which scene I’m talking about.
If you ‘make bricks without straw,’ you try to achieve something without resources that are needed to do it. —the free dictionary.Read More
If you’re a brokerage principal, commercial lines manager or producer, I’m sure you’ve “done your time” when it comes to data entry. You started as a junior marketer, or as a one-person office. You’ve typed millions of words and numbers into emails, submissions, renewal letters, certificates and invoices. You are done. You also have other priorities now.Read More
Having instincts is part of being human. Instinct is what keeps this generation and kept previous generations alive. Knowing when to put out the fire, run from the saber-tooth tiger and retreat from the battlefield, are decisions made on instinct. Instincts or gut feelings aren’t things you're born with, they’re learned.Read More
It takes a lot of effort to identify and prepare the right data to get desired results. That’s why obtaining clean, rich data is an ongoing challenge for many commercial brokerages. Brokerage principals, producers and commercial lines managers need to know that to get the insights analytics can produce, they must have the best data possible to do it.Read More
Analytics is the new black. It’s the hot trend that forward-looking brokers have been talking about at industry events, on social media sites and in podcasts all over Canada.Read More
Most of us wouldn’t be here if it weren’t for dating. That time your Dad plucked up the courage to give your Mom a call and ask her out and she agreed to go. Lots of things may have happened before and after they agreed to go out with each other, but the endgame was successful because here you are.Read More